KENNESAW, Georgia., September 5, 2021 / PRNewswire-PRWeb / – Owner of Digital Science Media, Matej Harangozo, and CEO of PCG Artist Development, Bernard porter, launched its joint venture – PCG Edutainment in fall 2020. The company offers a college curriculum and instruction in music, social media, digital marketing, and artist development. The last partnership is with Kennesaw State University College of Professional Education under the Joel A. Katz Music and Entertainment Business Program.
The course “Social Media and Digital Marketing for Music Artists” will consist of two modules. The first module “Career Accelerator” takes place from October 6 to November 3, 2021 and the second module “Playing with the Majors” takes place from January 5 to February 2, 2022.
The sessions will be taught by the two music industry veterans – Harangozo and Porter – and will focus on the ever-changing music industry and social media platforms. This course explores the science behind building a strong artist brand online and the strategies for mastering all possible ways to monetize your music.
Students who register for the course at Kennesaw State University can expect to learn:
How to build a successful and engaging online brand;
How to identify and dissect the psychology of your target superfan;
An understanding of social media algorithms and how to leverage these platforms; and
How to master digital marketing skills and how to monetize your music brand.
This is the second official accredited program for PCG Edutainment. The pilot program was launched this fall under the official name of: PCG Artist Development at Visible Music College in Memphis, Tennessee. Harangozo and Porter share the common goal of being America’s leader in artist development and education. Further courses will be offered at various schools throughout 2021 and 2022.
For more information on PCG Edutainment, or if you would like to sign up for a program, send an email [email protected].
On Matej Harangozo
Award-winning entrepreneur, music enthusiast and innovative technologist. Matej Harangozo is a disruption engine with experience in developing cutting-edge automation platforms and protocols. A serial entrepreneur and web systems / software visionary, he is currently the co-owner and managing partner of Codaemon, an e-commerce solutions provider. In his quest to help independent artists get noticed, he also created Open Source Entertainment, a music business incubator, and Digital Science Media, his digital marketing arm. These two organizations are disrupting the music industry – representing emerging artists including Hello Sister, China Mac, the gospel label Black Smoke Music, and many others under the legend of the hip hop industry Wendy’s Day to name a few. Formerly recognized by the SBA as Maryland’s Young Entrepreneur of the Year, Harangozo lectures at universities and is a keynote speaker for TEDx and the Musician Mastery Summit. His companies have been featured in Forbes, Entrepreneur Magazine and The Baltimore Sun. Visit digitalsciencemedia.com to learn more.
On Bernard porter
CEO and Founder of PCG Artist Development and CEO and Co-Founder of PCG Theatrical, Bernard porter is a seasoned entertainment executive with 27 years of experience. His A&R prowess is recognized nationally. Porter was instrumental in signing the superstar Jason aldean at Broken Bow Records. A successful business entrepreneur, Porter has spent his career developing and securing high-profile joint ventures in the private and private sectors, guiding them through all phases of creative media, production, marketing and product launches. national. In addition, he has served as an entertainment consultant for numerous record labels, broadband networks, major recording artists, large corporations, state tourism boards as well as specialty venues including the Mall of America. To Minneapolis, Simon Mall properties, Dave & Buster’s and Marriott hotels. Visit PCGartistdevelopment.com to learn more.
Matej Harangozo, Digital Science Media, +1 (443) 718-0003, [email protected]
Matej Harangozo, Digital science media, 4438126018, [email protected]
SOURCE Digital scientific media